Saturday 24 October 2026Victoria edition
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30-Year-Old Magnum Ego Ice Cream Discovered in Victorian Shop Freezer

A Victorian shop owner has found an almost 30-year-old Magnum Ego ice cream at the bottom of his freezer. The iconic ice cream was introduced in 1998, but was discontinued earlier this year, to the surprise of many.

SR
By Staff Reporter
News reporter · Updated about 9 hours ago

A Victorian shop owner has made a remarkable discovery at the bottom of his freezer - an almost 30-year-old Magnum Ego ice cream.

Ash Standbridge, the owner of the Kolmar House General Store in Harrow, in Victoria's south-west, stumbled upon the original Magnum Ego from the late '90s while clearing out the freezer.

A Blast from the Past

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